Wednesday, August 31, 2005
Marc Hogan in New York Times
Garage Rock Meets Garage Critics
...Pitchfork steps up to the plate with a rigorous rating system, serious (if idiosyncratic) critical standards and a roster of 40 or so talented young writers.
In a current review of "Love Kraft," by the Super Furry Animals, the writer, Marc Hogan, gives the record an 8.5 - so precise, those rockists - and in his rave goes over the top and stays there to very nice effect.
"Whatever its etymology, Love Kraft is a utopian epic, a sweeping musical argument for love in the time of Fallujah," he writes. "In that sense, it's vintage S.F.A., with even its departures underscoring the band's long-established strengths. The leftist politics are less overt, but just as potent; the compositions more focused, but still mad as a Lewis Carroll hatter; the pop more rockin', yet probably more accessible to noobs."
Whatever noobs are. Maybe a smaller, cuddlier version of newbies?
But then, that is part of the point. The Web is a place where tribe is built and serviced by likeminded folks who thrive on the insiderness of it all. There is a common language, common values and a belief that whatever obsession is being serviced, it is the right one to have.